Basketball

Caitlin Clark: Women’s sport has new superstar as basketball phenomenon goes global with epic college career

What you need to know more about

  • Talent which has persuaded the Indiana Fever to use the No 1 pick of the WNBA Draft on her, that has Nike willing to part with $28m for an eight-year partnership, that saw a record 18.
  • 9m television audience watch her final college appearance for Iowa in the National Championship game, and that has seen average ticket prices of $60 to the Fever last year sky-rocket to approximately $300 in anticipation of her debut season.

Basketball doesn’t dominate this side of the pond like it does in the US, let alone women’s collegiate basketball. But Clark’s name has transcended those boundaries in recent months due to her unrivalled talent on court and stratospheric rise stateside.

Talent which has persuaded the Indiana Fever to use the No 1 pick of the WNBA Draft on her, that has Nike willing to part with $28m for an eight-year partnership, that saw a record 18.9m television audience watch her final college appearance for Iowa in the National Championship game, and that has seen average ticket prices of $60 to the Fever last year sky-rocket to approximately $300 in anticipation of her debut season.

And this could just be the start. The impact Clark can have on women’s basketball and women’s sport in general could be seismic

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